Wider distribution and clearer sales data for FMCG brands
Build the brand, recruit distributors, equip field teams and see secondary sales and scheme performance without waiting for month-end reports.
Every step from brand to shelf
FMCG success depends on reach and rhythm: the right product on the right shelf every week. We combine brand-building with the systems that manage distributors, beats, schemes and reporting, so growth is visible and repeatable.
Brand
Builds demand and recall with campaigns and creatives.
Distributor
Gets orders, stock and claims on one system.
Wholesaler
Reorders from a catalogue instead of a call.
Retailer
Sees schemes and places orders on WhatsApp.
Shopper
Finds the product on the shelf and online.
Make every scheme clear
Retailers order more when they can see what a scheme is worth. Play with this sample calculator, the kind of tool we build into dealer apps and WhatsApp ordering.
Sample calculator for illustration.
The FMCG growth stack
Digital Marketing
Brand building, quick-commerce visibility, trade-promotion creatives and distributor-recruitment campaigns.
Stronger recall at the shelf and wider distributor reach.
CRM Solutions
Distributor and retailer coverage maps, scheme tracking and field-sales visit logging.
Coverage gaps spotted before they reach secondary sales.
Website Development
Brand and product sites, distributor-enquiry portals and scheme pages for the trade.
A professional face for trade partners and consumers alike.
Application Development
Field-force and distributor apps for orders, schemes, stock-on-hand and retailer visits.
Fresher secondary-sales data from every beat.
Software Development
Distributor management, scheme calculation and sales analytics software.
Clear secondary-sales and scheme-ROI reporting.
Business Automation
Order-to-dispatch alerts, scheme approvals, claim reconciliation and scheduled sales reports.
Fewer manual reports and faster claim settlements.
From chasing to knowing
Limited visibility into secondary sales
Data arrives late and incomplete from distributors.
How we fix it: Distributor apps and dashboards that capture sales and stock as they happen.
Complex schemes
Scheme calculation and claims create disputes and delays.
How we fix it: Automated scheme rules, claim reconciliation and approvals.
Uneven coverage
Territories and beats are planned manually.
How we fix it: Field-sales apps with beat plans, visit logging and coverage maps.
Brand recall at the shelf
Brand messages do not reach shoppers or trade partners.
How we fix it: Brand content, trade creatives and quick-commerce visibility campaigns.
Quick answers
Talk distribution with us
Share your channel mix and we will suggest where marketing, CRM and automation help most.